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5 Ways to Boost Facebook Reach
Facebook finally owned up to what social media marketers already knew, admitting that organic reach of brand pages is diminishing. The social giant even went as far as encouraging brands to buy ads…
Avoid Substantial Fines by using the new Privacy Policy
The Australian government is now in a position to enforce the new "Australian Privacy Principle". Please note that new fines are bigger and enforceable, but the compliance need not be onerous, as long as you: Disclose information that maybe was collected anonymously,...
Digital Marketing Confusion?
We now live in a digital world. People use phones, iPads and computers to not just find a business, but to shop as well. Would you like to have a better connection with your customers? Would you like to have more customers? Do you want to see more money in your...
Is Australia losing the Retail Race?
We can see by the vast number of retailers going under, that retail is not what it used to be. Large and small retailers are closing their doors and losing millions of dollars. This is a sad fact, but one that doesn’t have to be so. Are you falling behind? Is...
Google my Business helps to engage with customers and get found online
Google has launched Google My Business to help small businesses connect with their customers. By putting your business information on Search, Maps and Google+ the new tool lets your customers find you across Google.
Twitter Activated Vending Machine
Tweet for Tea South African beverage company BOS Ice Tea has found a new way to engage (and reward) consumers in real time: a vending machine that dispenses drinks for tweets. The BOS vending machine is called BEV, and currently resides at Wembley Square in Cape...
