The Works

The Works is our Ultimate Digital Marketing Plan.

For Digital Marketing to be successful, it is important to maintain regular activity, as google favours sites that are consistently active, have relevant content and gain lots of visitors.

• Website & Hosting - we start by building you a professional eCommerce or normal website, valued up to $3,995. Free and secure SSL Hosting will be provided by smallbusinesspromoter.com.au. You do not need a domain, but if you provide one your site will show exactly as your domain name. Otherwise your site will show as your business name followed by .smallbusinesspromoter.com.au
• Facebook Page & Instagram Business Profile - if you don't have an existing Facebook Page and Business Instagram Profile for your business, we create them for you. If you do, we SEO optimise them for you. Your personal Facebook profile can also be invited to share access to the page, should you wish to do some posting as well.
• Google AdWords Remarketing – we create one Super Ad that includes keywords and target audience and then set it to show in Google search results, on relevant websites and on YouTube videos that people have found when searching for the types of things you offer. It will also utilise Google Remarketing code which we insert into your website, so non-buying visitors to the site will see your Ad everywhere they go on the internet after they leave your site. Cost to run this Ad is included!
• Facebook Retargeting - we create a Facebook Advert, set to your target audience, and then place a retargeting pixel on your website. This acts similar to Google Remarketing, with visitors to your website later being shown your Facebook advert when they log into Facebook. Cost to run this Ad is included!
• Email Marketing - the website will automatically email all of your followers about every article, event or special you or we post about. It will also inform them of new products or services you create.
• Reviews - your website will be set to display any reviews you receive on any of 3 locations, the site itself, Google My Business, or Facebook. This will strengthen SEO for all 3 linked locations.
• Keywords are researched and monthly optimised, so we only use those that get you results.
• Sitemap & Schema Markup – sitemaps are submitted to Google and will automatically update as any changes occur. Schema markup / structured data is set to suit your business type.
• Monthly Analytics Reports – every month you will receive a summary of Facebook activity and website visits, including where visitors to your site came from and which pages got the most visits.
• Blogging – every month we professionally write a relevant article and post it to the Blog Page of your site. We do not plagiarise or outsource. Includes keywords and acts like a Landing Page by providing a call to action (e.g. "Call Now" or "Fill in the form for a Free Quote" etc). This article will be shared to Facebook & Instagram, as well as Twitter and LinkedIn (if you have them), with a link back to the article itself.
• Google Maps SEO - an excerpt of the above article will also be posted on your Google My Business / Google Maps listing, with a "Learn more" link back to the article itself.
• Social Media Posts - apart from the above shared blog article, two posts will be made directly to the Facebook Page every week (and shared to Instagram if you wish).
• Facebook Boosts – we will look at the best performing post from the previous month and boost it in the current month. Cost to do this boost is covered by your monthly fee.
• Page One Guarantee - for those on a 12 month contract, we guarantee to get you found locally on page one of Google within 90 days.

Advertising Costs for Google and Facebook advertising is included.

If you just want us to do the Blogging, Social Media and Maps posts, go here.
To only do Social Media & Facebook Boost go here.
To only do AdWords, Remarketing & Webmaster Tools go here.