The Art of Marketing has changed. Integrating Social Media and Loyalty Programs into your Marketing Plan is now the key. Welcome to part one of our three part series on how to put all of the Marketing pieces together, now that the internet has dramatically changed...
Facebook finally owned up to what social media marketers already knew, that the organic reach of brand pages is diminishing. The social giant even went as far as encouraging brands wanting to be seen to buy ads on the platform. While the idea that buying ads might...
We now live in a digital world. People use phones, iPads and computers to not just find a business, but to shop as well. Would you like to have a better connection with your customers? Would you like to have more customers? Do you want to see more money in your...
Google has announced the launch of a new tool, Google My Business, to help small businesses connect with their customers. By putting your business information on Search and Maps, the new tool lets your customers find you across Google. Businesses can post content,...
Tweet for Tea South African beverage company BOS Ice Tea has found a new way to engage (and reward) consumers in real time: a vending machine that dispenses drinks for tweets. The BOS vending machine is called BEV, and currently resides at Wembley Square in Cape...
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